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Maritz CIO Gerry Imhoff used TBM methodology and tools to accomplish a nearly 40% reduction in the corporate IT budget. At the same time, TBM was used to support a decentralization strategy, yielding surprising results. Giving his customers, the VPs of finance and technology in each of the Maritz businesses, access to Apptio Cost Transparency changed the dynamic, enabling IT’s shift to service provider and improving trust in Imhoff’s organization. As a result, Imhoff’s team was able to cut $18M from the corporate IT budget and become a preferred provider of centralized services in a decentralized environment.