As technology becomes a bigger part of the business, business units will play a larger role in identifying needed tech solutions and choosing tech vendors, according to Forrester research. This report debunks two myths – that marketing is taking control of tech spending, and firms should spend half of the tech budget on new projects. The report makes recommendations on how CIOs can work hard with the business to find the right technology, help integrate new technology with data in existing systems, and manage the ongoing costs of both old and new technology. This Forrester report will help CIOs sort myth from reality about who pays for and who controls tech spending and how large a share of the tech budget can go to new projects.
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